At Pierre & Sens Développement, we commit to your side for the long term, with a deeply human approach. Our expertise in investing in serviced residences (Business, Senior, Tourism, Student) allows us to offer you differentiating solutions, in both the primary and secondary markets. We also support your clients in the resale and valuation of their properties. We believe in collaborating with professionals who share our values to build a solid and prosperous ecosystem. We offer a wide selection of exclusive properties, including: New-build and resale Exclusive opportunities Optimised return-risk balance Hyper-personalised support Skills of dedicated and responsive teams We believe that diversifying investments maximises opportunities and avoids the risks linked to concentration on one or two asset classes. The current period presents unique opportunities, and it is the ideal time to enter the managed residence market. Each residence and each site is unique, with distinct characteristics that open up varied prospects. Moreover, as mentioned above, we will support your clients in the resale and valuation of their properties, thus bringing real added value at every stage of the process. Together, let us turn investment real estate into a dynamic of sustainable development, to enrich society, territories and future generations. The Senior Services Residence: the investment that combines demographics and peace of mind The guiding principle of the senior services residence is to allow our seniors to live in a safe, comfortable and stimulating setting, while helping them fight the loss of autonomy. It is aimed at independent elderly people, offering furnished and adapted apartments, integrated into a residential environment providing shared services such as reception, catering, maintenance, social and cultural activities, as well as assistance when needed. This model responds to a major demographic trend: in 2022, France had 14.2 million people aged over 65 , a figure that will reach 23.4 million by 2030 . Population ageing is structural, and with rising life expectancy, the need for adapted housing is soaring. The stock of senior residences has in fact doubled in 7 years , from 600 to more than 1,200 establishments in 2024, according to the latest market figures. The tension between supply and demand is clear: every year, tens of thousands of independent elderly people look for housing halfway between their long-standing home and a medical facility. The senior services residence meets this expectation perfectly, allowing residents to keep their independence while enjoying a reassuring living environment. Added to this is a societal issue: more than 500,000 elderly people are socially isolated in France. This type of residence offers a real remedy against withdrawal, fostering human connection and daily engagement. The operator, who is the tenant under the lease, is a professional specialised in managing these residences, with a clientele made up mainly of independent seniors over 75 , often coming from their main residence or looking for a more functional and livelier living environment. Whether through the commercial lease or the management mandate, this allows the investor to secure rental income over the long term, with fully delegated management that is little exposed to the risks of vacancy or non-payment. This model takes advantage of a fundamental societal need – ageing well – while relying on expert, contractually framed management and structurally sustained demand. It is an urban wealth-building tool, halfway between the regularity of a residential asset and the efficiency of a property operated by a professional manager. It fits perfectly into a strategic diversification approach for a rental property portfolio, particularly for wealth managers, banks and informed investors.
